In 1989, Donna Karan launched the label DKNY to bring her signature effortless aesthetic to a wider audience, with stylish, casual garments at a more affordable price point. By the early 1990s, the label had become a multi-million-dollar empire.
The letters DKNY have become the global signature of a certain savvy-chic urban identity, but the success of the label was built on something even more profound.
